Overview
T-Vision is a T-Mobile 4K HDMI gateway to 8,000+ apps, Live TV, and Google Assistant. Consumers can stream mobile content, enjoy video, music, and gaming, all controllable with one voice-activated remote for a smarter, connected experience from Smart-home devices, weather, Ring and make video calls all from one device.
PRODUCED
2020-2022
CLIENT
SOFTWARE & SKILLS
CHALLENGE(S)
Create a commercial for T-Mobile that explains all features of T-Vision, T-Mobile’s all-in-one entertainment and Smart-Home assistant, utilizing Google
SOLUTION(S)
T-Mobile’s media department sought guidance in design direction and design assets for the T-Vision entertainment hub product. I had the privilege to play a pivotal role in supporting this endeavor. Our primary emphasis was on optimizing the user experience for Smart Devices, Google products, and the seamless integration of thousands of TV and movie apps into the T-Vision Entertainment Hub.
PRODUCT TEAM
Product Managers: 1
Product Designers: 1
Video Editor: 1
UX METRIC(S)
Benchmarking
Competitive Analysis
My Role
Apart from designing mobile apps, I was tasked with directing the T-Mobile’s T-Vision commercial from a user experience perspective. This project marked a departure from the conventional UX work involving websites or mobile apps; instead, it revolved around the realm of “motion” and “movement.”
The Results
While we had a somewhat large inventory of design assets at our disposal, the challenge laid in orchestrating the seamless transition of these assets from one scene to the next. The design itself was relatively straightforward, with the exception of Google images, which required obtaining from the Google website with permissions. The pivotal aspect was crafting a cohesive and engaging user experience through the movement and flow of these visual elements.